eBook: Left & Right Brain (CB)

A photographer’s understanding of how these mindsets affect our visual interpretation of Art



Left & Right Brain


What differentiates Good from Great Art? What gives some images that extra superior edge in comparison to all the rest. What is going on in our subconscious mind when we look at these images?

This book will discuss how the two sides of the brain see the world differently and interpret the visual world, and most importantly:





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You might be a photographer wanting to take your work to new heights, an artist looking for more understanding or just a curious mind.  This book can relate to anyone by empowering you with knowledge and insight into how our mind interprets visual context.


Learning about insights into how the two hemispheres of our brain work will give you a leading edge in your photography.


Turn your images from Good to Great!




A second from my favourite author Miss Tenenbaum, ‘Left and Right Brain’ is wonderful take on exploring the deep secrets within the so-creative human mind. It imparts on the reader, amateur and professional photographers alike, the wisdom to discriminate between a decent and a great photograph. It deals with the fundamentals of psychological science behind photography. The book is awesome, a very first of its kind and a brave attempt to write something otherwise inexplicable. Not only is  Sharon a distinguished artist but a ‘great teacher’ too. I strongly recommend it to all.

                                                            Satya Jyoti Sarkar, Architect 


Who better than a self-taught engineer/photographer to decipher the mystery of why we like what we like.

Sharon Tenenbaum elegantly details the neurobiology of our subconscious attraction to photographic art.

With brilliant insights from culture and language Sharon reveals some of natures tricks to create photos that appeal and endure.  Bravo

                          Gary Ratson M.D., author of  ‘The Meaning of Health’ and forthcoming ‘The Painful Truth’


Sharon Tenenbaum’s book is a must read for people who want to explore a different approach to photography and art. She explains in layman’s terms the compelling evidence that the Left side and the Right side of the brain can be utilized to produce photos and art that are completely different to the mundane cookie cutter photos that most people produce. Her book is extremely well researched and scientific evidence supports her claims.

Sharon’s skill as an author lets you understand completely the function of the brain and she explains how you too can take award winning photos using the knowledge she provides in the book.

This book is a keeper, you will revisit it often and if you put these methods to the test you will be amazed at the results. Amateurs and professionals alike will enjoy this beautifully illustrated hands on, how to book.

Thank you Sharon for sharing your knowledge with us,

                                                               Barbara Fareham


What’s Inside


Ever wonder what differentiates Good from Great Art? What gives some images that extra superior edge in comparison to all the rest. What is going on in our subconscious mind when we look at these images? What gives some images that extraordinary ‘wow’ factor and some are just okay.

As a fine art photographer, I was intrigued with these questions and I spent a few years researching everything I could get my hands on that was about the study of the brain and how it relates to our interpretation of the visual world.  My research lead me to the difference in the way the two hemispheres of our brain work as each ‘thinks’ and ‘sees’ differently and this is where I found the answers to my questions.

Have a look at this image:

Capilano Suspension Bridge

Figure 1 Capilano Bridge – Original

Now have a look at this one, the same image but rotated horizontally:

Capilano Suspension Bridge rotated

Figure 2 Capilano Bridge – Rotated

Did one appeal to you more than the other?

Capilano Both Directions

Well, in over 90% of people asked, image number one was more appealing and I can tell you that there is a reason for that.

We all suffer a bit from split personality.  Our brain, as scientists have found, is divided into two completely separate hemispheres, Left and Right and each reigns over two separate domains.  The Left hemisphere is in charge of sequential, analytical and logical thought; it is the home of speech and language.  The Right hemisphere is more spatial and visual; it is nonlinear, intuitive and holistic (sees the big picture).  In computer terms, the Right brain operates like a parallel processor while the Left is like a serial processor.

So now you might ask: Well, how does all this apply to art? I will answer this question with example of the Capilano Bridge I have shown above but will first touch on another distinct difference between the two hemispheres and that is that they are contralateral.  Motoric skills of one side of the body are controlled by the contralateral part of the brain, so each time you move your right hand, it is a region in the Left hemisphere of your brain that is in charge of doing that.  This fact is mainly apparent in stroke patients.  People that experience a stroke in the Left hemisphere, when blood supply is impaired to that part of the brain, experience a paralysis of the right side of their body and vice versa.

Brain Body LR Oposite Drawing

Additionally, the trivial movement like moving your head to the right is controlled by parts in the Left side of the brain.  This also applies to the subtle eye movement occurring during reading or scanning the horizon.   Now, after explaining a few of the fundamentals, I can touch on how these biological differences affect our interpretation of art.

In art, and namely in photography we may have elements within our image of which their geometry creates a line that leads our gaze from one point within the frame to another.  These organically created lines are called in art lingo, Leading Lines.  Examples of leading lines can be a meandering path through a countryside landscape or a straight side of a building.  The point I wish to make in this section is that the direction in which the leading line guides our gaze makes a difference to the way we interpret the image.

In the Capilano Suspension Bridge Image, there are three leading lines that we see instantaneously (simultaneous thinking) but don’t register till giving the image a closer look.

Capilano ORIGINAL with arrows


The two outside railings create the diagonal leading lines guiding the viewer’s eyes from the bottom left to the converging point at the top right.  The fact that the lines are not completely straight but have a curvature, adds to the softness and flow of the image.  The third line is the walkway sandwiched between the railings leading your gaze even more strongly to the ‘peak’ point.












Overall in this image the leading lines are guiding our gaze from left to right in a continuous manner stimulating the left side of the brain, which in nature is a sequential linear thinker.

By moving your gaze to the right you are approaching the Left brain, as if you are knocking on a door waiting for someone to answer, you have something to tell them, now you have to make sure that you are talking to them in a language that they understand.  The Left brain understand lines.

The combination of these two characteristics:  1. Moving your gaze to the right and 2.  Continuous, linear movement which creates a natural flow and ease to the image, ‘talks’ to us in the innate language our Left brain understands.

A legitimate question can be raised, since English speaking people are already ‘trained’ in reading from left to right, doesn’t that create a bias in their preference for linear sequential images as in the Vasco de Gama bridge photo where the leading lines guide your gaze from left to right? I say not and I make my point in the book.

Understanding these differences will help you develop and cultivate tools that will assist you to consciously see the world differently.


When you see the world differently, your images will be different